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Senior ecommerce consultancy · Hertfordshire + UK

Enterprise thinking. Directly from the person doing the work.

One-to-one support across ecommerce strategy, CRO, Merchant Center, feeds, product data, platform decisions and growth. No junior hand-off. No agency layers.

Experience that carries weight

Hands-on exposure to serious ecommerce complexity.

Previous professional roles have included work around major retailers and brands, plus Google Shopping, Merchant Center and enterprise product-feed environments.

NIKEONDR. MARTENSASOSARGOSMARKS & SPENCERSELFRIDGES

Shown to describe previous professional experience only, not FifteenFold clients or endorsements.

Where can we help?

Pick the challenge, not the job title.

Choose a topic to see the kind of senior input available.

Commercial direction

What should we prioritise next?

Clarify where growth is being lost, what is worth fixing first and what can wait. Useful when the team has a long list but no confident order.

  • Commercial priorities
  • Roadmap
  • Trading/merchandising perspective
  • Measurement gaps
Conversion

Why is traffic not turning into enough revenue?

Review the mobile journey, product discovery, PDPs, basket, checkout, trust and merchandising rather than assuming more traffic is the answer.

  • UX friction
  • Mobile conversion
  • Landing/PDP review
  • Experiment ideas
Merchant Center + feeds

Is the product data helping or holding channels back?

Senior product-feed thinking across Merchant Center, attributes, channel requirements, catalogue quality and operational ownership.

  • Feed architecture
  • Attribute quality
  • Merchant Center diagnostics
  • Channel readiness
Technology

Do we really need to replatform or rebuild?

Independent input before committing budget to Shopify, WooCommerce, Magento, integrations or an agency-led rebuild.

  • Platform fit
  • Replatform risk
  • Integration priorities
  • Build-vs-improve decision
Independent review

Before you sign a large proposal, get a second opinion.

A useful check when an agency, supplier or internal team is recommending a major spend and you want senior commercial scrutiny first.

  • Scope review
  • Cost/value challenge
  • Missing requirements
  • Alternative route

Why founder-led matters

You speak to the person thinking about the problem.

The value is not a slide deck passed through an account team. It is direct access to someone who has seen ecommerce from small-business constraints through to enterprise complexity.

01

Commercial before cosmetic

Recommendations are judged by business impact, not by how much work they create for us.

02

Fast pattern recognition

Years of hands-on exposure helps identify familiar failure points quickly, even in a new sector.

03

Research when context is new

Where the market is unfamiliar, we research competitors, customer behaviour and practical constraints before recommending.

Ways to work together

Buy focused senior input, not layers of overhead.

Start with one session or use ongoing support when the problem needs continuity.

Focused session

Consultancy

From £175

One defined challenge, direct discussion and practical next steps.

Ongoing

Advisory

From £495/month

Regular senior input without hiring a full-time ecommerce lead.

Need a senior second opinion?

Bring the problem before you bring the budget.

Explain what you are trying to decide or improve. We will tell you whether a session, review, project or something simpler makes sense.

Start a conversation →