Free first-look diagnosis
Free Google Shopping feed audit: find where the Merchant Center problem actually starts.
If you are looking for a Google Shopping feed audit, start with a free first-look triage. Disapprovals, missing products, GTIN issues, price mismatches and availability errors can originate in Merchant Center, feed logic, source data, structured data or the storefront. The first step is identifying which layer deserves investigation first before you pay for a full audit.
What this is
A routing decision, not a disguised sales call.
The first job is to identify the most likely ownership layer and the next piece of evidence worth checking. If the issue is simple enough to hand back to your developer, agency or internal team, that is still a useful outcome.
Catalogue data
Check whether identifiers, price, stock, variants or attributes are already wrong before the feed is generated.
Feed logic
Identify mappings, rules, overrides or platform transformations that change otherwise-correct source values.
Merchant Center
Separate diagnostics, settings, policy, destination or programme configuration from upstream data problems.
Storefront consistency
Check price, availability, structured data and variant handling against the submitted product data.
Timing & ownership
Find refresh lag, manual workarounds or unclear ownership that causes the same issue to return after a tactical fix.
Is a full audit warranted?
Escalate only when the issue is broad enough that structured investigation will create more value than a targeted fix.
What you receive
A concise first opinion covering the likely fault domain, the first checks worth making, who probably needs to own the next step and whether deeper consultancy is justified.
Good fit
Use triage when ownership is unclear.
Typical examples include products disappearing unexpectedly, recurring identifier warnings, price or availability mismatches, feed rules nobody trusts, or three teams each saying the problem belongs to somebody else.
- Missing / rejected productsFind the likely layer before rebuilding anything.
- Price or stock mismatchesTrace value ownership and update timing.
- GTIN / MPN / brand issuesCheck source accuracy before forcing channel rules.
- Feed-rule sprawlSeparate legitimate channel adaptation from hidden data debt.
- Agency / developer stalemateGive the problem a neutral commercial-technical owner.
Is this a full Merchant Center audit?
No. Free triage is a first-look diagnosis of a specific symptom, such as missing products, disapprovals or inconsistent prices. It identifies the likely fault domain and the next evidence to check. A full audit is a separate, agreed engagement covering catalogue quality, feed transformations, account diagnostics, update timing and an actionable priority list.
Do you need Merchant Center access?
Not for the initial triage. Share the website, approximate catalogue size and a clear description of the issue. An example item ID, exact diagnostic message or screenshot helps narrow the investigation. Do not send passwords through the form. If further work requires account access, the appropriate permissions can be agreed separately.
What if the issue is straightforward?
The first opinion can identify a likely correction and the team best placed to make it, whether that is your developer, agency or catalogue team. You can use that direction without committing to a larger engagement. A recommendation for deeper investigation should explain what remains unknown and why it matters.
What happens if it is a wider problem?
We explain which layers need investigation and why a targeted correction may not prevent recurrence. That can lead to Merchant Center and feed consultancy, or product-data and catalogue work when the source is the constraint. Any paid investigation has an agreed scope; triage does not automatically enrol you in ongoing support.
Direct senior support
Request free Merchant Center & feed triage
No account access is needed for the first look. Send the setup and the symptom so we can identify the layer worth investigating first.
A clearer next move
Bring us the problem.
We’ll work out the route.
Tell Shahid what you want to improve. We can help you decide what needs changing, what is worth keeping and where to focus next.
Bring us your problem Pricing & what is included