Home/Main pages

Experience behind FifteenFold

Experience across Google, ecommerce and global retail.

20+ years across retailer ecommerce, Google Shopping, enterprise product feeds, product data and digital delivery, including work with major global retailers and brands.

Career footprint

Experience across Google, ecommerce and global retail.

20+ years across retailer ecommerce, Google Shopping, enterprise product feeds, product data and digital delivery, including work with major global retailers and brands.

Worked for
GoogleBigCommerceFeedonomicsCommerceLivoosClintonsMyChoice
Brands supported
NikeConverseOnDr MartensASOSM&SArgosSelfridgesNextFarfetchEND.RakutenRS ComponentsGoldsmiths
Luxury & fashion
GucciJimmy ChooPaul SmithBallyBelstaffTemperley LondonAmanda WakeleyBackes & Strauss

Why this matters

Experience is useful when it changes the quality of the decision.

The background behind FifteenFold spans retailer ecommerce, Google Shopping, enterprise product data and hands-on digital delivery. That makes it easier to connect catalogue quality, search visibility, customer experience and commercial performance rather than treating them as separate problems.

  • Platform sideGoogle Shopping, Commerce, Merchant Center, feeds and Local Inventory.
  • Retailer sideEcommerce trading, merchandising, customer journeys, content and conversion.
  • Enterprise dataLarge catalogues, channel requirements, feed operations, QA and stakeholder delivery.
  • Direct deliveryThe senior experience stays close to the work from diagnosis through implementation.

A clearer next move

Bring us the problem.
We’ll work out the route.

Tell Shahid what you want to improve. We can help you decide what needs changing, what is worth keeping and where to focus next.

Bring us your problem Pricing & what is included