Strategy session
£195One important digital decision, diagnosed directly with senior experience rather than another sales call.
Discuss this routeShopify consultant · Hertfordshire
When the Shopify problem is bigger than changing the theme.
FifteenFold helps Hertfordshire and UK ecommerce teams diagnose Shopify problems across the storefront, catalogue, conversion journey and Google Shopping layer. The aim is to improve the commercial system around Shopify, not sell development hours for their own sake.
Clear ways to start
Choose a useful first step.
Prices are starting points, subject to agreed scope. Managed websites use an initial 12-month term. Compare pricing and inclusions.
Existing stores welcomeCRO + product dataMerchant Center depthNo automatic rebuild
Shopify diagnosisFifteenFold
01
TrafficAre the right users landing on the right page?
02
DiscoveryCollections, navigation, search and filters
03
PDPVariant certainty, proof, stock and delivery
04
CheckoutMobile friction, payments and surprises
05
ChannelsCatalogue, feeds and Merchant Center consistency
Where consultancy helps
Shopify is easy to start. It can still become difficult to operate well.
As catalogue size, apps, markets and acquisition channels grow, the question stops being which setting to change and becomes how the store should be structured.
CRO
Store conversion review
Review the full buying journey and prioritise friction before commissioning another theme.
Collections
Navigation & merchandising
Improve collection structure, filters, search and product relationships so customers can narrow a range quickly.
PDP
Product-page certainty
Clarify variants, delivery, returns, proof, comparison and purchase actions on mobile and desktop.
Catalogue
Product-data structure
Fix attributes, variants, identifiers and taxonomy that are limiting onsite discovery or channel quality.
Google
Merchant Center & feeds
Trace price, stock, identifiers, disapprovals and feed logic from Shopify through to Google.
Roadmap
What should happen next?
Turn app requests, UX issues, feed work and technical debt into one prioritised Shopify improvement plan.
Consultant vs developer
Use the right type of help for the decision in front of you.
A developer is essential when the solution is known and needs implementing. Consultancy is more useful when the team is still debating what should be built, fixed or removed.
FifteenFold sits between commercial, ecommerce and technical teams. That makes the work particularly useful when marketing wants one thing, the theme does another and the catalogue or feed layer is creating a third version of the truth.
- Use consultancy firstYou know the symptom but not whether the cause is UX, apps, data, theme architecture or channel setup.
- Use development firstThe requirement is already clear, technically defined and simply needs building.
- Use bothThe commercial problem needs framing, then implementation needs technical ownership.
- Avoid app-by-app strategyAdding another Shopify app is not a substitute for deciding how the underlying journey should work.
Related Shopify routes
One platform, several different problems.
Choose the route that best matches what is happening now.
BuildEcommerce website designNew Shopify or WooCommerce build with catalogue and conversion foundations.Explore builds →ConversionEcommerce CROEvidence-led review of discovery, PDP, basket and checkout friction.Explore CRO →DataProduct data & catalogueAttributes, variants, taxonomy, identifiers and source ownership.See product-data support →GoogleMerchant Center & feedsShopify feed quality, diagnostics, price, availability and identifiers.See Merchant Center help →
Commercial starting points
Do not pay for a rebuild before the problem is understood.
Shopify work ranges from a focused diagnosis to a full store build. The route should match the actual constraint.
Shopify Plus, multi-market, complex migration and custom integration work is scoped separately after the operating requirements are clear.
Not sure which route fits?
Start with the problem. We will tell you whether the sensible next step is to keep, fix, rebuild or investigate something else first.
Questions
Shopify consultant questions.
Useful distinctions before you book anything.
Can you improve an existing Shopify store without rebuilding it?
Yes. Existing stores are often better candidates for focused CRO, merchandising, data or template changes than a full rebuild.
Do you work with Shopify product feeds and Merchant Center?
Yes. Merchant Center, product feeds, catalogue quality, identifiers, price and availability are specialist FifteenFold capabilities.
Can you help choose Shopify apps?
Yes, but the requirement should come first. We prefer to define the problem and workflow before adding another app to the operating stack.
Can you review a Shopify agency proposal or rebuild plan?
Yes. FifteenFold offers an independent ecommerce second-opinion service before major spend is committed.
Do you only support Shopify businesses in Hertfordshire?
No. Hertfordshire is our local market, while Shopify consultancy and ecommerce work can be delivered UK-wide.
Have a Shopify problem that does not fit a neat service label?
Send the store, the symptom and what has already been tried. We can help work out whether the next move belongs in UX, development, product data, feeds or operating process.
A clearer next move
Bring us the problem.
We’ll work out the route.
Tell Shahid what you want to improve. We can help you decide what needs changing, what is worth keeping and where to focus next.
Bring us your problem Pricing & what is included